Custom software and automation for owner run businesses

Build a business that
depends less on you.

Systems that handle the routine work and let your team act without waiting on you.

More capacity at work. More choice in life.

140 hours saved for a law firm in three weeks · A 500+ member community that used to take a dozen people · Prices published, never quoted on request

Rapid Impact livery craft RI-001
What it costs to be the one everything runs through

When everything comes back to you, time off never feels like time off.

You answer one question at dinner. You check one thing on vacation. You approve one invoice on a Sunday, because it is faster than explaining it. Each one is small. All of it is you.

The bill comes due twice.

Once at home, when the evening gets interrupted again. Once in the business, when the only way to grow is to add more of you, and there is no more of you.

A business owner at the family dinner table, lit by her phone, the family waiting

The people building something worth building should not be the ones most trapped by it.

"Great operators get tired. Great business owners get rich!"

Keith Cunningham

The difference between the two is what the business can do without you.

The problem

The work is fine. The handoffs are the problem.

What your team does is fine. What breaks is everything in between, and everything in between runs through you.

The old way: a workstation buried under the work
01

Information that only moves when you move it

A file lands in one system. It is needed in three others. So somebody copies it across, or asks you where it went, and the whole matter waits on that answer.

02

Spreadsheets holding the operation together

One workbook nobody else fully understands. Version conflicts, manual reconciliation, and a quiet dependency on the one person who knows how it is wired.

03

Manual processes that run on your memory

Client onboarding, intake, approvals, the same fourteen steps every time, done by hand, done slightly differently, and correct only when you are watching.

04

Reach capped by your own hours

You could serve far more people, if serving each one did not require your attention. Growth stops at the edge of your calendar.

Every one of those is a handoff a system can hold instead of you.

None of it is broken enough to fix, and all of it is quietly expensive.

If it doesn't have a system, it has your name on it.

What we build

Give the routine work somewhere else to go.

We take the four handoffs above and build something to carry each of them.

A small office in cutaway at dusk, where folders and envelopes ride a lit track from desk to cabinet to printer on their own
01

Information moves itself

Your systems talk to each other. Intake, documents, records and status updates flow where they need to go the moment they exist, and nobody has to ask you where anything is.

02

The spreadsheet becomes a system

One place where the work lives, with the rules built in. Real permissions, real history, real reporting. One person can run what used to take a team, and it lives in the system instead of in anybody's head.

03

The process runs the same way every time

Onboarding, intake and approvals become a defined path that steps itself forward, escalates when it should, and finishes without you checking on it.

04

Your reach stops depending on your hours

Client facing tools, portals and embeddable products that let you serve ten times the people without ten times the work. One build now white labels an entire catalogue into the clients' own websites, artwork included.

The software takes the routine work. You take the owner's decisions and the relationships.

Who you become

From the operator to the owner.

Right now you are the operator, and the operator is the glue. Every process runs through your memory, your inbox, your approval. Take you out for a week and things slow to the speed of your replies. On the other side of this you are the owner: the person who decides what happens next, instead of the person everything waits on.

The same owner at the family dinner table, laughing, her phone face down beside her plate

Finish dinner without checking on work.

Take time away without spending it answering questions.

Choose where your attention goes next, whether that is your family or the next chapter of the business.

Why us

You've carried a lot. Let's find what you can put down.

We build for founders who care a great deal about the work, which is exactly why they end up holding all of it. Caring more is what put you in the middle of everything. A system is what gets you out.

Zack, founder of Rapid Impact

Built by someone who ships when the date does not move.

Rapid Impact is led by Zack, who spent twenty years building visual effects for feature films including The Avengers and Alita: Battle Angel, work where the shot ships on a date that does not move. He then served as Director of AI at a $150 million company, putting these systems into a real operation with real staff and real consequences. He builds those same systems for businesses your size, and he stays on the build.

"I can stay in my lane of genius, which is being a teacher and a coach, and they take care of all the tech. It's like a one-stop shop where I can sit in the pilot seat and oversee all three communities so easily."Jill Wheaton · Coaching
140

hours saved for a law firm in the first three weeks

500+

members on a community platform that used to take a dozen people to run

701

commits across 70 working days on one engagement

Three apps shipped in about 45 days

We publish the numbers because trust is value delivered over time, and this is the part we can show you before you spend anything.

How it works

The Handoff Plan

Three steps. The first one is free.

STEP 01

Book the
audit

Twenty minutes on how your business actually runs. We map where the work stops and waits for you.

STEP 02

Get your brief
and your number

A written Automation Intelligence Brief naming what we would hand off first, what it is worth in hours, and one fixed price before anything starts. Yours to keep, whether or not you hire us.

STEP 03

Ship the
first system

We build, we launch, your team uses it. The first system running inside 45 days, then we do the next one.

Fixed scope, fixed price, never hourly.
You own the code, the repositories, and the infrastructure.
The retainer is month to month, with no exit fee.
If a CRM already does it well, we will tell you to use the CRM.
The offers

Three ways to work with us. All prices published.

DOOR 01

Custom
Build

We design and ship the platform or tool your operation runs on. Fixed scope, fixed price, quoted after the audit, never hourly. You own the code, the repositories, and the infrastructure.

Platforms from $25,000Published floor · fixed scope · fixed price · never hourly
See Custom Build ↗
MOST CHOSEN
DOOR 02

Fractional
CTO

Senior technical leadership embedded in your business, plus the team that builds against it, shipping every week. Scoped by the hours you need. Month to month, no lock in.

$5,000 to $15,000 per monthScoped by hours · quoted after the audit · month to month
See Fractional CTO ↗
DOOR 03

The
Toolbox

Pinpoint, Lead Genie, Sales Titans, Full Circle Feedback, the Board of Directors, and Chorus. The tools we built for ourselves and run our own business on, bundled at no extra cost while you are on retainer.

Included with a retainerEarly access otherwise, by request
See the Toolbox ↗

We work with founders building something that deserves to last, and we cap at 20 clients so the work stays senior.

The work

Three owners who stopped being the bottleneck.

DR. JOE DISPENZA · QUANTUM ANGELS
500+members and growing
1platform
944commits

It took a dozen.
Now it takes one.

One platform, one AI agent that remembers where every member has been, and the humans back on the healing.

JILL WHEATON · COACHING
3communities
3portals
1foundation

One coach. Three communities. One place to run them.

Three brands on one foundation, run from one command centre. Every improvement ships to all three at once.

ELSA MARTINEZ · ELSA MARTINEZ LAW
Elsa Martinez, founder of Elsa Martinez Law
140hours saved in 3 weeks
1mopaid for itself

The work that disappeared.

Case data that moved by hand now moves itself. The founder runs the firm instead of feeding it.

"Rapid Impact built an automation for my business that saved us 140 hours in the first three weeks. Their service paid for itself in just one month."Elsa Martinez · Elsa Martinez Law

See all the work ↗

Why custom

We build what off-the-shelf can't.

Every CRM does the same twelve things. We build the thirteenth: the one your business actually runs on, the one you are doing by hand today because no product on the market does it.

Senior technical leadership, a team that ships, and a system that keeps working after we leave. Software that means your business needs less of you.

Who we build for

For the ones building something good.

The best work we have ever done was for people building something that matters beyond the money. An immigration law firm carrying life changing cases. A remote healing community authorized to teach Dr. Joe Dispenza's work. A coach running three communities. A company making health and longevity products affordable to more people.

If that is the work you are doing, we will pour everything we have into building the platform that lets it grow.

In servicePositive impactThe goodThe trueThe beautiful

More about how we choose our work ↗

Try it now

Talk to Acro and hear where your time is going.

Acro is our voice AI, and he is the real product, the same one we run our own funnel on. Give him nine minutes on how your business actually runs. When you hang up he writes your Automation Intelligence Brief: where the time is going, what is worth automating, and what we would hand off first.

A vendor charges about $1,200 for the same analysis. Here it is free, and the brief is yours to keep.

WHAT YOU LEAVE WITH · SIX PAGES, WRITTEN FROM YOUR OWN CALL
Sample brief, page one: the cover with the headline number Sample brief, page two: the situation, the finding, the opportunity, the recommendation Sample brief, page three: what we heard, in the owner's words Sample brief, page four: the cost of leaving it as it is, itemised

A sample brief for a fictional family law practice. The headline number, what we heard, what it costs to leave it, and what we would hand off first.

One decision

Twenty minutes tells you whether this is fixable.

Bring us the part of your business that always comes back to you. In twenty minutes we will tell you whether a system can carry it, roughly what it costs, and what it is worth in your time. You leave with the brief either way.

If everything in your business still runs through you, booking the audit is the right decision.